Grand Gelato
Branding
Grand Gelato is a popular boutique gelato establishment in the suburb of Glebe, Sydney. I was charged with coming up with a brand that could be applied throughout the store as well as to packaging. I used inspiration from old ice cream labels, some Italian wallpaper floral elements and bold, rich colours to give this brand a classic, vintage feel. The main font used was inspired from an old Italian scooter in my neighbourhood.