High Mountain Tea
High Mountain Tea is a global purveyor of quality Chinese teas. Geographik was tasked to create a brand that embraced a traditional Chinese edge with a modern, authentic and organic feel. The packing and products need to have simple, natural look that echoed the packaging traditionally used in China to supply teas. The logo and brand has a fun feel but is inspired from the Chinese symbol for tea and uses red as the primary colour.
As a Shopify Partner, Geographik setup a complete functioning Shopify site that included comprehensive SEO research and implementation to ensure HMT, as a smallish supplier, was able to complete globally against some very large organisations. Design and functionality of the site was paramount. Initially, to boost the brands web presence, Geographik created a successful AdWords campaign along with a template for email newsletters and offers through Mail Chimp.