Fair Trade Freo is a group of community members and entrepreneurs, including myself, committed to creating a fair deal for developing world producers. Our aim is to increase the awareness and availability of fair trade by hosting events and promoting the use of fair trade products by consumers and businesses in the greater Fremantle area.
Geographik designed the logo pro bono, as well as the complete branding events, including Fairly Fashionable? and also the simple but responsive website. The three anchors represents the three main areas of Fremantle (Central, North & East) joining together to form the whole. The colours are related to the global fair trade initiative. I am proud to be a part of this group and promote fair trade throughout Fremantle.